Shenzhen East Gate Street: Circle the direction of strong structural characteristics of the new MALL——Shenzhen Universiade Topics

In recent years, Shenzhen, the gradual westward shift of development focus, in particular the central area of the construction of CBD, Huaqiang North business district of the expansion, the rise of business districts, Nanshan, Shenzhen, the East Gate as a starting position of the core business is under threat. East Gate breakthrough in the plight of the need for a major re-thinking the entire business district awareness and a new location. SHOPPINGMALL spontaneous
Known as "shopping paradise" reputation of the East Gate shopping district, after years of development evolve, with a wealth of commercial, tourism and supporting resources, naturally formed SHOPPINGMALL the prototype, which had MALL unique large scale, Ye Tai-chuen, is compatible with strong, shopping, leisure and entertainment business characteristics.
Sun Plaza, Maoyebaihuo Place, Mong Kok shopping malls, Dragon Commercial City, Sun Hung Kai commercial center, the commercial city of the sea, Lo Wu commercial center in Wai Commercial Plaza, Great World Shopping Center, Vietnam Hong Kong shopping malls and other large commercial centers, constitutes the largest in Shenzhen , shops of the most focused, commodity management's widest range of commercial district; large and small stores around the streets, various boutiques, specialty stores everywhere.
Recreational facilities in Shenzhen theaters, and the people in cinemas, karaoke OK all kinds of dance halls, nightclubs, bars, clubs, video game room, children's village, and close to the west side of the culture in the East Gate Park, and provide consumers with a wealth of entertainment and leisure facilities.
East Gate has a wide range of restaurants, hotels, guesthouses. KFC, McDonald's, Pizza Hut, pasta, etc. are well-known catering sector Wang everything; hotels to the most unique number from the last emperor's younger brother, Aisingiorro? Pujie handwritten title of "Qing Fang Shan, palace style "The Xin'an Restaurant; Shenzhen Guesthouse also was the head of reception of the Central Hotel.
As a "Street Museum" and "thinking on College" in the style of street, street environment, sketches, sculptures, carved design, visitors exposure to herein, can be strongly felt then the cultural atmosphere of the ancient city of busy streets.
Strong structural features MALL In addition to a large number of East Gate Shopping Center, East Gate of the Sun Plaza West, friendship east stores, gold and other New World department store internal planning, a better business environment, most shopping malls subject is unknown, Ye Tai duplication, fragmentation, commodity 1000 a rate of , the lack of overall planning and management.
Subway construction, greatly reducing the major shopping district of Shenzhen, the distance between the geographic constraints, have become increasingly less dislocation operations, to play their respective characteristics to become an inevitable choice for the development of the major shopping district.
Shenzhen's apparel manufacturing industries with advantages, drawing on the theme of SHOPPINGMALL clear, pay attention to internal planning, portfolio and reasonable Yetai characteristics such as the status quo with the East Gate to integrate existing resources to enhance business management agencies Yetai Gate guidance functions, the development of the entire East Gate location should be: a rich Lingnan characteristics, shopping, leisure and entertainment in one of garment, apparel wholesale and retail as the core of Shenzhen largest, oldest and best known and most consumer atmosphere SHOPPINGMALL. At present the East Gate already has the White Horse clothing wholesale market, Sun Plaza, Ming Wah Fashion Square, east of friendship stores, Rainbow shopping malls, the trend of the new zones and clothing such as a large number of related professional markets and theme malls.
East Gate Street should be positioned above the overall direction of development, should strive to create the East Gate of this feature big MALL, fully outline personality and characteristics of the East Gate shopping district, the East Gate can be truly healthy and strong, Changxing not changed.